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Digital Advertising, Digital Marketing, Hospitality
If vacation search advertising were a beach instead of a marketing platform, ‘High Surf’ warning signs would litter beaches from the South Pacific…
Read More about the ‘Travel Voyeurism’: A Danger to Vacation Advertisers postDoes the name ‘Wallop’ sound to you like an Australian animal? It did to me when I first heard it. I…
Read More about the What the heck is a Wallop? Linda Rohrer is Wallop’s new Director of Sales. postThere’s no doubt that this year has been hard for everyone. The world has had to adapt and we have altered the ways…
Read More about the Managing projects in a remote world postDesign, Development, Uncategorized
With most of us in design and development jobs working from home, some of the creative energy from the office is missed. Inspiration…
Read More about the Are Virtual Design Conferences Worth It? postDigital Advertising, Digital Marketing, Hospitality, SEO
Our Director of Marketing, Andreanna Mazereeuw, was recently interviewed by Heather Brown of Brown Marketing and Communications. She spoke with Heather about some of the trends she's seeing in hospitality marketing and how hotel can prioritize their marketing activities into 2021.
Read More about the The Digital Landscape in a New World postA few years ago, before web fonts became the standard for websites and other digital applications, users were either limited to a handful of web-safe fonts or were forced to convert existing desktop fonts into pseudo web fonts using some sketchy plugins. Nowadays, most fonts available for purchase on sites like myfonts.com give the user the option to purchase a web font version. These fonts that are optimized for the web ensure that they are rendered as sharply as possible on your websites.
Read More about the A Guide to Web Font Providers postPositioning, Social Media, Strategy
As you’ve likely heard, a growing number of companies are choosing to boycott Facebook advertising for the month of July. As a digital agency who leverages Facebook's advertising capabilities on a daily basis, we've been watching this pretty closely to see how this progresses.
Read More about the Facebook: To Boycott or Not to Boycott? postDigital Marketing, SEO, Strategy
Understanding what people are (and are not) searching for is more important than ever. Google Trends is a key tool for doing this. It offers you the advantage of looking at phrases you may never have focused on with paid ads or organic search.
Read More about the Making Sense of Google Trends postLoading...