The relevance and granularity of personalization is what can ultimately persuade someone to book at a specific property, book direct and even become a loyal, returning guest.
Are you a hotelier, hotel manager or hotel marketer looking to get more direct reservations and avoid costly OTA (Online Travel Agent) commissions? If you are, then you won’t want to miss this!
Each year, we compile a list of digital marketing trends for luxury hotels. With the end of 2014 being as busy as it was, it must have slipped our mind.
Year 10 was a good one (and so was the party). Our studio is producing some of its best work to date, we've got some amazing talent on board, and some great projects in the portfolio and pipeline.
To celebrate Wallop's 10th year in business, we invited friends of the studio to join us on the rooftop (for what turned out to be a rather epic dance party).
Wallop was incorporated in July of 2004, 10 years ago. The same year Facebook started. The same year Britney Spears was married (twice). The year of Janet Jackson's nip-slip and the start of a second term for George W. Bush. Needless to say, a lot has happened since then.