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Storytelling - it's been around for ages, and the vehicle we've used to record a lot of that history. It's endured and effective in almost every industry because of its qualities.
Read More about the The Storytelling Effect postData facilitates understanding. Storytelling facilitates emotion. Learn how you can bring these two worlds together to better enlighten and engage your audience.
Read More about the Tell Me a Story: The Magic of Data Storytelling postAre you advertising on Google AdWords? Have you also considered Bing Ads? Bing offers a proven and growing alternative, or addition to, Google’s AdWords.
Read More about the Bing Ads – A Surprising AdWords Alternative postDevelopment, Digital Marketing, SEO
Have you ever visited a website only to have it take what feels like ages to load? I certainly have. While I’d love to say that patience is among my many virtues, it’s not. The longer a page takes to load, the more likely I am to abandon it.
Read More about the Page Speed: Patience is a Virtue that You Shouldn’t Count On postDigital Marketing, SEO, Strategy
Google recently began contacting website owners directly through Search Console (formerly Google’s Webmaster Tools) with a somewhat cryptic message about Google Chrome security warnings and SSL Certificates.
Read More about the SSL Certificates and SEO – Are They Necessary? postDesign, Digital Marketing, Hospitality, Video
Martin will discuss the role of video and storytelling in marketing experiential travel brands at the Independent Lodging Congress in Brooklyn.
Read More about the We’re headed to Brooklyn postThough I have a vested interest in supporting hotels (I run an agency that works primarily with a lot of hotels), I often stay in an Airbnb when I'm paying for travel. The reasons are common among people who use Airbnb. There are some great takeaways for Hoteliers, so I'll outline them in this post.
Read More about the Why people chooseAirbnb over hotels postDigital Marketing, Hospitality, Market Research, Social Media
Travel and hospitality focused agencies have been reluctant to offer advertising on these two platforms, and there’s not a ton of useful information out there…
Read More about the Snapchat + Instagram for hospitality & travel brands postLoading...