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While this is well-trodden ground, we continue to see leads coming through the door as RFPs. But they're a terrible way of engaging agencies like us, and I'm going to add our voice to the many that advocate an end to this unwholesome yet highly entrenched practice.
Read More about the The trouble with RFPs postDigital Marketing, Hospitality, Strategy
The General Data Protection Regulation, or GDPR, is an upcoming regulation in the EU that was created to protect data and privacy for EU citizens. It comes into effect on the 25th of May.
Read More about the What travel & hospitality brands need to know about GDPR postStorytelling - it's been around for ages, and the vehicle we've used to record a lot of that history. It's endured and effective in almost every industry because of its qualities.
Read More about the The Storytelling Effect postData facilitates understanding. Storytelling facilitates emotion. Learn how you can bring these two worlds together to better enlighten and engage your audience.
Read More about the Tell Me a Story: The Magic of Data Storytelling postAre you advertising on Google AdWords? Have you also considered Bing Ads? Bing offers a proven and growing alternative, or addition to, Google’s AdWords.
Read More about the Bing Ads – A Surprising AdWords Alternative postDevelopment, Digital Marketing, SEO
Have you ever visited a website only to have it take what feels like ages to load? I certainly have. While I’d love to say that patience is among my many virtues, it’s not. The longer a page takes to load, the more likely I am to abandon it.
Read More about the Page Speed: Patience is a Virtue that You Shouldn’t Count On postDigital Marketing, SEO, Strategy
Google recently began contacting website owners directly through Search Console (formerly Google’s Webmaster Tools) with a somewhat cryptic message about Google Chrome security warnings and SSL Certificates.
Read More about the SSL Certificates and SEO – Are They Necessary? postDesign, Digital Marketing, Hospitality, Video
Martin will discuss the role of video and storytelling in marketing experiential travel brands at the Independent Lodging Congress in Brooklyn.
Read More about the We’re headed to Brooklyn postLoading...
