Airbnb now, and where It’s going
In this article we examine the current state of Airbnb, its impact on the market, and where it's going.
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Industry Insights
A little thought leadership in our moments of reflection.
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Luxury Travel Insights Series: Part One
Luxury travel is a $350 billion industry. This niche sector is extremely valuable, so what can you do to reach affluent travelers? We've curated data about UHNW individuals to help luxury hoteliers inspire travel to their properties.
Read More about the Luxury Travel Insights Series: Part One postOne Thing I Took Away From the Skift Forum
A singular theme stuck with me after the Skift Forum in NYC last month: the robots are here, and they are bringing their friends. It was made abundantly clear, during those 2 days at The Lincoln Centre, that personalization through Artificial Intelligence and voice-based search will fundamentally change the way human beings search for, purchase, and experience travel.
Read More about the One Thing I Took Away From the Skift Forum post3 Key Takeaways from the Q3 Google Partners Connect
The key theme of the Partners Connect presentation was mobile. Insights included consumer behaviour, micro-moments, and the opportunities with mobile experiences. We’ve summarized the 3 most compelling takeaways and relevant resources.
Read More about the 3 Key Takeaways from the Q3 Google Partners Connect postThe Changing Landscape of Marketing Budget Allocation
As a marketer of a luxury hotel, you’ve likely struggled with how to allocate your digital marketing budget. There are some interesting challenges around how to spend those precious digital marketing dollars.
Read More about the The Changing Landscape of Marketing Budget Allocation postGripes about OTAs are well founded
Working in the hotel industry, we hear a lot of gripes about OTAs (Online Travel Agencies) like Expedia, Hotwire, Booking.com, Hotel Tonight etc. And for good reason.
Read More about the Gripes about OTAs are well founded postRemarketing in the Travel Industry
What if I told you there was something you’re exposed to multiple times a day, without even realizing it?
Read More about the Remarketing in the Travel Industry postFive Lessons from the Google Performance Summit
A global audience of marketers attended or watched the livestream of the Google Performance Summit on May 24 2016.
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That’s It!
