A little thought leadership in our moments of reflection.
Have you ever visited a website only to have it take what feels like ages to load? I certainly have. While I’d love to say that patience is among my many virtues, it’s not. The longer a page takes to load, the more likely I am to abandon it.
Read More about the Page Speed: Patience is a Virtue that You Shouldn’t Count On postGoogle recently began contacting website owners directly through Search Console (formerly Google’s Webmaster Tools) with a somewhat cryptic message about Google Chrome security warnings and SSL Certificates.
Read More about the SSL Certificates and SEO – Are They Necessary? postMartin will discuss the role of video and storytelling in marketing experiential travel brands at the Independent Lodging Congress in Brooklyn.
Read More about the We’re headed to Brooklyn postThough I have a vested interest in supporting hotels (I run an agency that works primarily with a lot of hotels), I often stay in an Airbnb when I'm paying for travel. The reasons are common among people who use Airbnb. There are some great takeaways for Hoteliers, so I'll outline them in this post.
Read More about the Why people chooseAirbnb over hotels postTravel and hospitality focused agencies have been reluctant to offer advertising on these two platforms, and there’s not a ton of useful information out there…
Read More about the Snapchat + Instagram for hospitality & travel brands postFacebook’s seen its fair share of controversy lately. But what does this mean for luxury travel brands? Take a look at Facebooks current advertising offering and explore it's growing (yet controversial) potential.
Read More about the Facebook ads: growing potential or burst bubble? postThe typical path from research → engagement → purchase has been completely disrupted by smartphones. Hoteliers are now faced with a quickly evolving channel to find and convert new guests.
Read More about the The State of Mobile + Travel post"We are doing great sales from the website and the films in particular are helping to sell the dream. The loop on the homepage is the crown of it all. We love it!"
Read More about the The best kind of email to get from a client postLoading...
That’s It!
