A little thought leadership in our moments of reflection.
"We are doing great sales from the website and the films in particular are helping to sell the dream. The loop on the homepage is the crown of it all. We love it!"
Read More about the The best kind of email to get from a client postA singular theme stuck with me after the Skift Forum in NYC last month: the robots are here, and they are bringing their friends. It was made abundantly clear, during those 2 days at The Lincoln Centre, that personalization through Artificial Intelligence and voice-based search will fundamentally change the way human beings search for, purchase, and experience travel.
Read More about the One Thing I Took Away From the Skift Forum postWorking in the hotel industry, we hear a lot of gripes about OTAs (Online Travel Agencies) like Expedia, Hotwire, Booking.com, Hotel Tonight etc. And for good reason.
Read More about the Gripes about OTAs are well founded postWhat if I told you there was something you’re exposed to multiple times a day, without even realizing it?
Read More about the Remarketing in the Travel Industry postBy better understanding why we travel, we can improve our approach to marketing travel experiences on the web.
Read More about the Why We Travel postThe relevance and granularity of personalization is what can ultimately persuade someone to book at a specific property, book direct and even become a loyal, returning guest.
Read More about the The Art + Science of Understanding Your Guests postJust as business are required by the ADA to accommodate customers with disabilities in the physical world, they are required to do so on the web.
Read More about the ADA compliance for hotel websites postAre you a hotelier, hotel manager or hotel marketer looking to get more direct reservations and avoid costly OTA (Online Travel Agent) commissions? If you are, then you won’t want to miss this!
Read More about the How to Use TripAdvisor’s TripConnect to Increase Direct Bookings for Your Hotel postLoading...
That’s It!