Maximize ROI with data-informed digital strategies

With over 20 years of experience, we specialize in crafting performance-driven marketing strategies uniquely tailored for the hospitality industry. Our holistic approach centers on driving measurable outcomes by leveraging data-driven insights and strategic optimizations across the entirety of the guest journey.

 

Our expert team delivers:

Increased direct bookings

Through targeted, data-driven efforts that reach the right audiences.

Better long-term value

By identifying and investing in the channels that drive repeat bookings and guest loyalty.

Reduced marketing costs

Through a holistic and efficient channel strategy.

Improved clarity

With actionable insights, transparent reporting, and well-aligned tactics

Let's start a conversation

Let us help you unlock your property’s full potential with a strategy built to deliver real results.

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Case studies

woman helping customer at a bar with wall full of liquor on shelves
white lodging logo

336.63% increase clicks from organic

digital marketing, website design & development

luxury hotel
Miraval logo

79% increase in booking engine entries

digital marketing, website design & development

Scandinave Spa Blue Mountain
Scandinave Spa logo

312.50% increase in transactions from paid ads for Scandinave Tremblant

digital marketing, website design & development

the ranch at rock creek logo

83% increase in booking revenue from organic website traffic

digital marketing, website design & development

The levers we pull

A holistic approach to hospitality marketing

Digital Advertising

Our digital advertising strategy amplifies your brand across all major platforms. We create impactful ads and run targeted campaigns, continuously refining them to maximize engagement.

SEO

Our approach to SEO boosts your site’s rankings while supporting paid ads and user experience. We attract engaged guests through keyword optimization, on-page improvements, and technical adjustments.

Email Marketing

We’ve designed our email marketing process to deliver targeted, personalized messages to the right audiences, maximizing budget effectiveness and driving bookings. 

Paid Social Media

Using our paid social media strategy, we connect with audiences authentically to build engagement and trust, driving bookings and fostering lasting loyalty. 

First Party Data

By integrating first-party data from CRM and email platforms, we focus on re-engaging repeat guests, building loyalty, and reducing acquisition costs, delivering consistent, long-term results.

Reporting

Our data and reporting framework provides actionable insights to support informed decisions. We clarify each channel’s impact using marketing mix modelling and multi-touch attribution.

Testimonials

“We wanted an agency with a focus on the hospitality industry and could show proven results. Wallop far exceeded our expectations from the start of discussions and continues to deliver great results. Wallop is easy to work with. They are proactive problem solvers who understand the unique challenges of our business and how to reach our guest demographic. Lines of communication are always open, with prompt replies and excellent reporting. We have seen improvements across all aspects of the work with which Wallop is engaged.”

 

Jen Girardi, Sales & Marketing Manager of Scandinave Spa Whistler

Frequently asked questions