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Positioning, Social Media, Strategy
As you’ve likely heard, a growing number of companies are choosing to boycott Facebook advertising for the month of July. As a digital agency who leverages Facebook's advertising capabilities on a daily basis, we've been watching this pretty closely to see how this progresses.
Read More about the Facebook: To Boycott or Not to Boycott? postDigital Marketing, Hospitality, Market Research, Social Media
Travel and hospitality focused agencies have been reluctant to offer advertising on these two platforms, and there’s not a ton of useful information out there…
Read More about the Snapchat + Instagram for hospitality & travel brands postDigital Marketing, Social Media
Facebook’s seen its fair share of controversy lately. But what does this mean for luxury travel brands? Take a look at Facebooks current advertising offering and explore it's growing (yet controversial) potential.
Read More about the Facebook ads: growing potential or burst bubble? postAre you a hotelier, hotel manager or hotel marketer looking to get more direct reservations and avoid costly OTA (Online Travel Agent) commissions? If you are, then you won’t want to miss this!
Read More about the How to Use TripAdvisor’s TripConnect to Increase Direct Bookings for Your Hotel postRdio took over our musical lives this year. It gave us a social layer to our musical tastes and, as a result, it feels we are approaching a sort of musical singularity. At any rate, here are some of the albums we've been listening to in our studio this year.
Read More about the What we listened to in 2013 postHospitality, Mobile, Social Media, Strategy
After back-to-back red-eye flights, I found myself in Dubai for 3 days. I would have stayed longer, but Canadians are on a short leash due a disagreement between Air Canada and Emirates Airlines. Travelling alone inevitably leaves ample time for good old-fashioned tourism.
Read More about the 3 Days in Dubai: Looking Back on the Luxury Hospitality Summit postHospitality, Mobile, Social Media, Strategy
Social is a highly effective marketing channel for hotels; no marketer worth his or her salt will tell you otherwise. Social is even more effective for boutique, luxury hospitality brands. However, by the same token, social can be exponentially more destructive to luxury brand equity if not handled properly.
Read More about the Luxury Hospitality and the Social Mobile Web postDue to lack of properly organized documentation, setting up a simple Facebook application can be a frustrating task (even with Google at your disposal). We've prepared this guide to get your Facebook application off the ground FAST.
Read More about the How to Quickly Create a Facebook Page Application for Timeline postLoading...