Wallop’s complimentary Topline Audit is designed specifically for hospitality brands looking to improve direct booking performance and overall digital visibility. Our team reviews your GA4 setup, conversion tracking, SEO, paid media, and website experience to identify missed opportunities across the guest journey, delivering clear, actionable insights tailored to your property.
Free Digital Audit for Luxury & Boutique Hotels
GA4 setup & configuration
We check whether your GA4 is set up to capture meaningful data or whether it's giving you a false picture of how your site is performing.
Tracking accuracy
Misfired tags, broken events, and untracked conversions mean your data has gaps you don't know about. We find them and tell you how to fix them.
SEO opportunities
Where are you ranking, where should you be, and what's stopping you from getting there organically.
Paid media opportunities
Your GA4 data tells us whether your ad spend is reaching the right people and where budget is being wasted on audiences that don't convert.
The Standard, London
Digital strategy and performance optimization focused on improving visibility, paid media efficiency, and driving sustained direct booking growth across competitive markets.
The Standard, Brussels
End-to-end digital support from pre-opening through launch, building brand presence and a strong multilingual foundation across English and French markets.
The Standard, Ibiza
Seasonal digital and search strategy support focused on driving demand, improving visibility, and maximizing direct bookings during peak travel periods.