What is zero-click search and why does it matter for travel?
It’s undeniable that the way people find and book travel has been going through a shift. Imaging someone looking to…
Agency insights
What caught our attention.
Observations on travel, hospitality industry trends, creativity and what moves people. Some come from the work, some from the road. All of them made us look twice.
When AI Became the Travel Agent
For years, travel discovery followed a predictable pattern. A traveller would open Google, search for something like “best boutique hotels…
How to Write Copy That AI Actually Understands
The rules of the game have shifted. While you were perfecting your hotel SEO strategy, AI search engines added a…
The Algorithm Decides: Travel Brands Must Design for AI, Not Just People
LISTEN TO THIS AS A PODCAST Algorithms already shape the way we travel. AI will soon turbocharge that influence, and…