Graph from google ads dashboard

The best way to learn is by working one-on-one with a coach on live accounts, using real data.

Our personalized programs are led by award-winning Google Ads specialist, Kevin Harwood. Kevin has managed more than $20 million in advertising spend on accounts for global brands. With a passion for teaching and training, Kevin regularly presents at conferences and has privately trained dozens of companies and agencies in advanced Google Ads strategies.

First, we teach you how to think

Sure, anyone can learn how “to do” Google Ads. But to build winning strategies, it’s much more important to learn how “to think” about Google Ads. Only by learning how to think will you finally take ownership of your accounts, and take your campaigns’ performance to the next level.

The Format

A subtle mix of college and therapy

We schedule meetings two or three times per week, for 60-90 minutes each. All training is conducted by video conference. We’ll share screens to review accounts, reports, data-sets and other doodles. Typically, we record sessions so you can review them later or share with your team members.

Who is this program for?

Our program is designed to meet you where you’re at.
We’ve worked with marketers at all levels. Even, those that have never even opened the Google Ads platform. In fact, sometimes those are the most effective sessions because there are no bad habits to unteach.

We are best suited to marketing leaders in organizations with an ad spend of a minimum of $3,000 per month.

The best part? For Canadian companies, 80-100% of our fees can be reimbursed by the Provincial Skills Training Grant.

Some of our past clients

Pricing

Beginner’s Foundation

For those who want to get started

$10,000

per team

Designed for those who know next to nothing of Digital Advertising and want to start marketing their project or business online.

This Beginner’s Course lasts 8 weeks, with 2 meetings per week with a duration of 2 hours each meeting.

Google Ads Masterclass

For those who want to be an expert

$10,000

per team

This course has trained beginners and even seasoned account managers to become masters of PPC advertising.

Length: 8 weeks
Meetings: 2 meetings per week (2-hour duration)
Total: 16 meetings

Agency Training Program

For professional agencies

$10,000

per team

This course has been designed to work with digital advertising agency teams who want to manage accounts at a higher level of performance.

The course lasts 12 weeks, with 3 meetings per week with a duration of 2 hours each meeting for a total of 36 meetings.

Your training could be free

You may be eligible for a training grant that will reimburse 80-100% of your training fees. For most provinces, the benefit is $10,000 per team.

As part of the Canadian Economic Action Plan 2019, the federal government has committed $222 million per year to better meet the employment needs of Canadian businesses. The centrepiece of the Economic Action Plan is the Canada Job Grant. Select your province to view the specific programs and eligibility requirements.

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